Not only was yesterday the busiest shopping day of the year on eBay UK, but it broke all the records by a considerable margin. More than 5 million shoppers logged on yesterday making 1.4 million purchases. Sales were up a massive 18% compared with last year with 17 gifts being purchased every second of the day.
DVDs maintained its top spot from last year as the favourite gift to purchase on “Super Sunday”, with women’s shoes in second spot and CDs in third. Unsurprisingly given the prominence of the Fashion Hub on eBay, clothing, shoes and accessories made up eight out of the top 10 most popular items bought yesterday.
International sales were up 11% as buyers from overseas headed to eBay UK. With the exchange rate in their favour sellers willing to ship overseas are cashing in and if you don’t currently ship outside the UK it’s time to strongly consider doing so. With UK still in economic turmoil making the most of the weak pound and overseas markets is one of the easiest ways to increase sales.
It’s good to see eBay going from strength to strength and with the freezing temperatures and the stress of busy high street crowds eBay is still the place to shop especially in the run up to Christmas.