Royal Mail beat their 93.0% First Class mail target with 93.2% of this mail delivered the next working day, for the financial year 2013-14. They also exceeded their Second Class mail target of 98.5 per cent, delivering 98.9% of this mail within three working days. Royal Mail also point out that they have one of the highest service specifications of any major European country.
At an individual postcode area level, 114 of 118 postcodes met or exceeded their targets over the year. In the fourth quarter of the year they delivered 93.4% of First Class and 99.0% of Second Class mail on time.
What this means for online sellers is that 6.8% of First Class isn’t delivered by the second day and 1.1% of Second Class Mail is also delivered late. That’s enough to affect your eBay DSRs and more importantly get people sending messages asking where their item is – think order defects!
What we don’t know is how much of the delayed mail is parcels and how much is letters. From personal experience I haven’t a clue how many of my letters are delayed and I don’t really care. What I do know is that invariably parcels turn up on time and online sellers should take encouragement from that.
The Royal Mail in general do a fantastic job of delivering mail, but what’s your experience, both from sending items and receiving them?