Try Amazon Dash

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Amazon have launched a new invitation only service in the US called Amazon Dash.

It’s a device you can use in the home, that connects to your wifi and helps you generate your shopping lists on Amazon. You can scan barcodes and even speak into it to ensure that you don’t forget anything you need. You can check out the device below, click to embiggen.


The landing page for Dash breathlessly declares: “Every member of the family can use Dash to easily add items to your AmazonFresh shopping list. Keep it on your kitchen counter or hang it on the refrigerator. Did your kids just eat the last of the cereal? Conveniently refill and restock your home’s everyday essentials, and have fun doing it.”

I’m not sure letting the kids loose with such a device is all that beguiling but it’s clearly something that has utility. And is even more proof that Amazon continues to innovate and develop new shopping experiences. Check out the promo video below.

9 Responses

  1. I assume in the states they have a deal with a large supermarket. Most likely Walmart. If thats the case it would be Asda here and it could be huge. The supermarkets will be fighting hard to be part of that I reckon.

  2. While I find the idea interesting I must admit that I much prefer to buy my cereals and other groceries ‘face to face; in a Supermarket. However I can see such a device making shopping easy and ensuring that little or nothing that the family wants gets forgotten. Compare that with ebay. Everything that they introduce seems to be designed to make life far more difficult for both buyers and sellers.

  3. Interesting with all the shouting about online that for grocery in the UK it still only accounts for 4% of total spend, which is tiny considering all the fuss about it.

    I have to start to wonder with Amazon if they are possibly starting to spread themselves thin with all these different things. Just look at Tesco, M&S and other retailers that started to look away from their core and start doing lots of other things.

    The signs could be there with their recent figures showing growth is not as expected on the Marketplace side of the business.

  4. We have a post it note on the fridge. worked for the last 20 years without so much as a battery.

  5. I love the message that if you’ve run out of milk at breakfast time you’ll be happy to order it online and wait until some time the following day (after another milkless breakfast has come and gone) for delivery.

    Think I’ll just run down to the shops instead…


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