Amazon have just released their first UK Summer Report revealing how UK customers have shopped and the trends of 2015.
This report features a wealth of updates and trends from across Amazon’s UK business. It covers fast growing categories like Home, Beauty and Fashion as well as key platforms like Amazon Logistics, Amazon Web Services and Amazon Marketplace on which an ever-increasing number of UK businesses of all sizes are enjoying significant success.
There is also a section dedicated to Amazon Prime. Amazon say that customers love Prime and membership numbers continue to grow at more than 50% year on year globally. Prime was originally a delivery programme offering One-Day Delivery on millions of items. Now it offers that and much more including video, original TV series, music, cloud photo storage and for one hour deliveries in London and Birmingham.
The Amazon Marketplace section reveals that the number of Amazon sellers earning in excess of £1m in sales increased 35% in the past 12 months and that now 40% of all marketplace orders are shipped using Fulfilment by Amazon (FBA).
Every marketplace seller should read this report which is available as a free download.
Amazon’s next report will bring you a full insight into how customers shopped on Amazon throughout the Christmas season.