Bright pearl analyzed the performance of 1,200 Brightpearl customers across multiple industries during and throughout the critical shopping week including Thanksgiving, Black Friday, Small Business Saturday (US) and Cyber Monday.
You can find out more below or check out the commentary on the Brightpearl blog.
Headlines: “Independent retailers saw a 21% increase in gross merchandise value (GMV) growth rate between 2014 and 2015. Broken down by the key shopping days, we saw a 27% rise on Thanksgiving, a mere 2% increase on Black Friday and a decrease of 5% on Cyber Monday.” Obviously, these results are US-centric but we would imagine a similar trend in the UK>
