Fulfilment by Amazon (FBA) is the program where merchants put their stock into Amazon’s warehouses, Amazon pick, pack and ship the stock and the big advantage for the seller is increased sell through rates due to Amazon’s service, qualifying for free next day shipping for Prime members and the ability to offer free SuperSaver delivery for non-Prime members.
FBA falls down if your stock doesn’t get put on the shelves and is stuck in goods in or in some cases we’ve heard of delivery was refused and the goods are stuck in the courier’s depot. The issues don’t appear to be limited to any single Amazon FBA centre and reports of goods stuck in transit since late October don’t bode well.
It is likely that Amazon’s warehouses are bulging at the seams currently with Black Friday just a couple of weeks away and sellers stocked to the brim ready for Christmas. Amazon themselves will have maximum stock levels too. That’s no excuse to have stock stuck at the warehouse doors though as if it’s not listed it can’t sell.
Have you seen any issues with Amazon FBA and getting your stock delivered and processed ready to sell?