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5: Deliver

Delivering the goods that consumers want to buy from you is, naturally, a crucial step in the process of running an online retail business – but involves more than just putting orders in boxes. Make sure you’re running an efficient and well-liked operation with an organised and streamlined system for shipping.

In the fifth section of the DIY eCommerce Guide

  • Inventory and stock – always have an eye on what you have, what’s coming, what’s going, what’s on the road and what’s coming back to you
  • Shipping can work as a marketing and customer retention tool, amongst other things – and make sure you’re getting the basics right too
  • Returns can be the bane of a retailer’s existence if not organised correctly – make sure your policy works for both you and your customers
  • Learn how to manage your stock any time, on the move, through your mobile

 

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