There’s quite a lot of interesting stuff in the latest PR release from Amazon, billed as the Amazon UK 2017 trends report. You can find it here for your reading pleasure.
You can get some information about the hottest Amazon products by location and what Amazon is doing. The introduction is made by Amazon UK boss Doug Gurr.
It’s quite fluffy but also instructive because it reminds us, as 2017 comes to a close, quite how many things Amazon is doing and how many frontiers it is pressing ahead on. Whether it’s drones, groceries, Prime, Music, Kindle, Marketplaces or any other of a myriad of enterprises, Amazon is prolific. One section concentrates on selling trends, popular products and also the contribution that third party Amazon UK marketplace sellers.
As they say in the report: “Small and medium sized enterprises (SMEs) are not only the backbone of the UK economy, but are also at the heart of Amazon’s business. Half of all sales on Amazon’s global sites are by third party businesses selling on Amazon Marketplace. Amazon has created a suite of support tools to help businesses export their products overseas, including managing currency exchange, local translations and global delivery and distribution. Of the tens of thousands of British businesses selling on Amazon Marketplace, over 60 per cent of them export around the world.”
It’s absolutely the right time to sit back and consider quite what Amazon is doing at the moment. The scale and scope of what they’re tackling is staggering and, in particular, the company is willing to explore any avenue that they can successfully profit from. As to whether that’s altogether attractive is quite another question.
