You can now show your reviews on your Etsy Pattern website

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You can now add your reviews to your Etsy pattern website. You can find more details in a recent announcement.

You have the option to sync your reviews with your website via the Design tab on your website editor. All reviews for items that appear on both your Etsy shop and your website will be displayed. As long as reviews are turned on, new reviews left on listing in your Etsy shop will sync with your website if that item is also available for sale on Pattern. At this time, only reviews left on will sync to your Pattern website. We plan to continue to add new features to the Pattern review experience in the future.
– Lisa, Etsy

What is Etsy Pattern?

Pattern is Etsy’s website building tool and it lets you build a website for your sales and expand your reach outside of the Etsy marketplace. You can sync your Etsy inventory instantly and now you can import your reviews from your Etsy shop and display them on your website. You can out find more here.

And here’s a promo video that explains what’s on offer:

It’s a service that operates on a template basis. You can use the basic designs and then personalise it to best showcase goods from Etsy in your own website. In terms of money, it’s free for 30 days and then you will be charged $15.00 USD per month in subs. It’s pretty cheap if you have a decent Etsy presence and want a website.

We’d be interested to hear from any Pattern users to better understand the functionality and whether the shops are effective. What we do know is that it can be very hard to get traction on your own ecommerce webshop. Marketing, in particular, can prove to be expensive and difficult. Have you had success with an Etsy Pattern website?


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