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Amazon invested in autonomous vehicle firm to strengthen their fulfilment

Amazon have invested in an autonomous vehicle firm, Aurora in a bid to strengthen their fulfilment possibilities.

The self-driving company said that it received more than $530m (£408m) in funding from  Amazon’s investors and renewable energy company, Sequoia. Both companies declined to reveal how much investment came from the marketplace.

”This funding and partnership will accelerate our mission of delivering the benefits of self-driving technology safely, quickly, and broadly.”
– Aurora

“We are always looking to invest in innovative, customer-obsessed companies, and Aurora is just that.Autonomous technology has the potential to help make the jobs of our employees and partners safer and more productive, whether it’s in a fulfillment center or on the road, and we’re excited about the possibilities.”
– Amazon

This news comes as Amazon added “fulfilment and logistics” companies for the first time to a list of industries that present “intense competition” to the marketplace.

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