The US-based Poshmark marketplace today announced the introduction of the Home Market, an in-app marketplace to which will see the marketplace expanding beyond fashion and cosmetics. Sellers can now list their home decor products by joining the app. It’s available to download for iOS and Android.
Poshmark say that this is the first time the company is expanding inventory beyond fashion and makeup. The marketplace attributes the launch of the home decor section to it being a highly requested category from their sellers.
What is Poshmark marketplace?
Poshmark is the US-based marketplace used for selling new and second-hand clothing. Poshmark boasts five million-sellers, which help 50 million users discover items they love from over 75 million listings.
What does Home Market offer?
The launch of the Home Market will provide new opportunities for their sellers to continue scaling their businesses, while also giving shoppers an entirely new way to shop home goods with an emphasis on:
-
Discovery & Exploration
Shoppers can discover new brands and items to elevate every area of a home from decor to organization to holiday and beyond.
-
Connection
Connect with ‘Poshers’ who share interior style preferences and inspire purchases.
-
Tailored Content
Explore specialised markets, making it quicker and easier to find new products.
-
New inventory supported in the Home Market
Including accents, wall art, holiday, bedding, bath, party supplies, office, and storage and organization.
-
Support Tools
Sellers’ Home Market listings will be supported by Poshmark’s entire suite of tools including Posh Protect, Posh Post, and Posh Authenticate.
