This coming Wednesday, the 12th of June at 2pm, we will be hosting our The Pillars of Google Shopping Success During Times of Uncertainty webinar. If you are an online retailer, a high street retailer or a brand, you will want to attend this webinar as it will walk you through everything you need to know about Google Shopping success and the strategies you need to employ to succeed in these uncertain times.
If you sell online the webinar will talk you through how to optimise for Google Shopping success and if you also have a physical store which is about to re-open next week on the 15th of June, the webinar will also have specific strategies for you to cater both for customers that can’t wait to find out they can shop on the high street again as well as those customers who, despite your efforts to make your retail space COVID-19 Secure, will be wary about visiting in person but still want to buy from you.
This webinar will start at the basics, talk you through your goals whether they be marketing objectives to drive awareness, commercial objectives to drive profits, or ancillary objectives such as to drive footfall into your store. It will also review when you should monitor your shopping campaigns and specifically when you should leave them alone to give them time to bear fruit.
The Pillars of Google Shopping Success During Times of Uncertainty Webinar will be presented by the hugely knowledgeable Izabela Catiru, Product Marketing Manager at ChannelAdvisor, who will walk you through:
- Current landscape overview
- How to best leverage smart shopping campaigns
- How to work with automation
- Importance of product data and how to optimise key data points with ease
- What are the latest Google Shopping updates and how to utilise and take advantage of them
Sign up here to either attend in person on the day or to receive a link to re-watch at a later time at your leisure.
