This week Wish will begin rolling out a new brand campaign to raise awareness of Wish as the ultimate destination for holiday gifting with their early Christmas Gift Guide campaign.
The multi-channel, multi-market Gift Guide campaign showcases a captivating array of quirky gadgets, entertaining games, stylish fashion items, and delightful home decor products, all available on Wish to add a touch of joy to your life.
From this week, the ads will begin appearing across digital platforms, streaming services and radio in Wish’s key markets, to tie in with the peak holiday planning and shopping frenzy. They will also be carried across the Wish app, emails and social media platforms.
Our customers are leading increasingly busy lives and, with that, we’ve observed a noticeable trend of holiday preparations beginning earlier. That’s why we’ve unveiled our gift guide recommendations ahead of schedule this year. We want to assist our customers in staying ahead of the curve and snap up some fantastic deals with time to spare.– Jackie Gulliver, VP of Marketing at Wish
As part of the Gift Guide campaign, Wish will be collaborating with a range of talented content creators to extend the campaign’s reach, as Wish invites shoppers around the world to join in and celebrate the joy of giving at wish.com.
Earlier this year, Wish introduced flat rate shipping to customers in its major markets. The flat rate shipping fee is applied to all eligible items over $10, at no additional cost to merchants.