Email marketing shows neutrals as negs

No primary category set

Sellers have been complaining for a while now that eBay are treating neutral feedback like negatives, but now on email marketing, neutrals are actually appearing on the “negative” line of the feedback scorecard.

PowerSeller Angie from first highlighted this on a post on the PowerSeller Board: here’s her scorecard from the feedback page:
feedback with 7 neutrals
and here’s her score from a marketing email:
feedback with 7 negs

As you can see, all neutrals have been turned into negs. Other sellers have confirmed the same thing has happened to them.

Could this be the first indication that eBay are getting rid of neutral feedback altogether? It’s not clear at the moment whether it’s a deliberate change, or a glitch. I think it’s more likely to be the latter, though frankly nothing eBay could do with feedback would surprise me any more. Until we have some clarification and maybe a fix, sellers would probably do better to leave feedback off email marketing altogether.

Updated to add: examination of more cases shows that the problem is almost certainly that the figures for negs and neutrals have been swapped over; this is a glitch, but one that desperately needs fixing.

One Response

  1. “incorrect human decisions”

    eBay might have the rubes thinking that code magically appears, by calling them “glitches”, but that is rarely the true.

    This is another case of eBay taking already written and implemented code and turning it on. Before it’s time.

    Like the BM (Best Match) glitch of last year. Where an eBay “glitch” caused BM to become the default. BM is no longer glitching, is it?

    Computer glitch.
    https://en.wikipedia.org/wiki/Glitch
    A computer glitch is the failure of a system, usually containing a computing device, to complete its functions or to perform them properly. It frequently refers to an error which is not detected at the time it occurs but shows up later in data errors or incorrect human decisions. While the fault is usually attributed to the computer hardware, this is often not the case since hardware failures rarely go undetected. Other situations which are frequently called computer glitches are:

    * Incorrectly written software (software bug)
    * Incorrect instructions given by the operator (operator error) (this might also be considered a software bug)
    * Undetected invalid input data (this might also be considered a software bug)
    * Undetected communications errors
    * Computer viruses
    * Computer security cracking (sometimes erroneously called “hacking”)
    * Another human error unrelated to the computer

RELATED POSTS..

eBay test product review ratings in seller feedback

eBay test product review ratings in seller feedback

New eBay Feedback Verified Purchase tag

New eBay Feedback Verified Purchase tag

Amazon Disbursements held due to unmet UK business establishment requirements unfreeze disbursements says Minister

Enterprise minister tells Amazon unfreeze disbursements

Amazon Disbursements held due to unmet UK business establishment requirements unfreeze disbursements says Minister

Amazon Disbursements held due to unmet UK business establishment requirements

Ecommerce SNAFU - Swearing & Cancelled Deliveries

Ecommerce SNAFU – Swearing & Cancelled Deliveries

ChannelX Guide...

Featured in this article from the ChannelX Guide – companies that can help you grow and manage your business.

Register for Newsletter

Receive 5 newsletters per week

Gain access to all research

Be notified of upcoming events and webinars