“Hitting high growth on the world’s online marketplace” will be the topic for Mark Lewis, eBay UK MD, when he speaks at ChannelAdvisor Catalyst next month. Unsurprisingly the eBay session where Mark spoke last year was one of the most well attended sessions, and one at which he announced free gallery and the move towards lower cost insertion fees. I’d expect it to be equally well attended this year, eBay haven’t made any platform or pricing changes so far in 2009 but if there are any in the pipeline I’d expect to Mark give a preview.
Amazon Director, Matt Henderson will be hosting another Catalyst session. Amazon is the de facto 2nd choice marketplace for sellers looking to expand off eBay, and although they don’t report GMV generated by sellers, analysts estimate that 2008 third-party seller GMV was between $5 and $9 billion. Amazon overall grew 21% faster than e-commerce last year so this is definitely a site worth utilising.
There’s also a session from Silverpop about email marketing, this looks interesting one as I used to hate the medium – but love it now. It’s a great recession proof tool and the trick is of course to send emails to people that actually want to receive them, and of course to have content that grabs their attention.
Catalyst is always a good opportunity to catch up with friends and colleagues (and even competitors 😉 ), plus the content is invariably superb. The dates are 30-31st March, the venue is The Brewery, London, the topic is “Don’t just survive. Thrive”. It’s looking set to be a great conference.
Maybe the EBAY director can bring out Jon Donahoes new published book, ‘How to destroy business, dump stocks into the toilet and influence people’.
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