eBay UK insertion fees for multi-variant listings will be free from from 1st August to 30th September for business sellers. The offer is limited to those with a shop, and to Clothing, Shoes and Accessories categories which are currently the only ones where MVLs are available. All other fees apply as normal.
Granted, sellers aren’t going to get rich off this promotion, which will save between 20p and 1p per listing, depending on the level of shop subscription. But it should raise some awareness of MVLs and perhaps prompt a few more sellers to try them: my early experience is that buyers rather like the idea once they figure out what’s going on.
Digest, for those who like acronyms
It’s an MVL CLD!