Brightpearl delivers 1000% growth for Garden Deco

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Garden Deco, the online garden nursery store, has revealed increased sales revenues of 1,000% during the last two years as a direct result of the implementation of multichannel software. They chose Brightpearl’s cloud-based software for small businesses and this phenomenal growth is in the face recession and shows just how big the online opportunity is.

The niche online store used Brightpearl’s technology to integrate their and Magento store into their business model in order to help streamline their sales process and stand out from the crowd. In the two years they have had the software it has delivered a substantial 300 per cent return on investment.

Simon Matthews, MD at Garden Deco extolled the benefits of multichannel managements solutions. “We really used to struggle with managing data and manually transferring it between different systems. When we reviewed our approach to selling online two years ago, we realised that to grow the business we needed to take a smarter approach to avoid unnecessary mistakes as customer service was suffering”

He added “Brightpearl has become the glue that holds our business together, making us more efficient. It means we know exactly what our stock levels are so never sell something that isn’t in stock and always know what needs re-ordering and when. Restructuring these processes has saved us £800 per month on admin related costs, which is huge, especially when you are a small business”

Selling online has simply become to complex for businesses to manage website and marketplace sales manually through separate solutions. Multichannel management software is the only way to take full advantage and ensure that your products are displayed on the right selling venue at the right price all of the time. Whether you use Brightpearl or another solution you’ll find all the information you need to select a multichannel management solution in the eBay & eCommerce Tools and Services Guide.

5 Responses

  1. Do you really need multichannel software when you’re only listing 36 items on eBay.

    To me, this looks like a bit of stealth advertising by Mr Matthews

  2. If you have only 36 items for sale, it is my opinion that you do not need multichannel software, 3600 items yes, 36 items definitely no.

    If you cannot keep stock control of 36 items there’s got to be something wrong with the way you work.

  3. Three out of the Four items on the Website front page are out of stock,should have kept this article for April 1st



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