At the start of March at the National Botanic Garden of Wales near Carmarthen, there’s a chance to get to grips with email marketing with Mailchimp. It’s a free session organised by Software Alliance Wales.
But this will give you a tester: “With everyone getting distracted by Facebook pages, tweeting and a host of other social media platforms, it can be easy to forget email marketing or to dismiss it as being outdated. The trouble is – you’d be wrong.
Email marketing is a cost effective way of keeping in touch with existing or previous customers, as well as potential new ones. If used correctly, a targeted list of email addresses is one of the most powerful marketing tools in your business, helping drive traffic to your website and increase brand awareness.”