Since Amazon Fresh launched in June this year it has already doubled its delivery areas. And now it will be expanding into south and south west London into 190 new postcodes including Brixton, Leatherhead, Richmond and Croydon. The Amazon Fresh service is Amazon’s grocery division available to Amazon prime members.
Ajay Kavan, Vice President of AmazonFresh says: “We’ve been delighted with the positive response we’ve had from customers across London with our convenient delivery options, vast selection and low prices regularly cited as reasons for using AmazonFresh. We are excited about bringing the service to even more Prime Members in more parts of London and look forward to hearing their feedback as we continue to further improve AmazonFresh as we rollout to new areas.”
Amazon have said they intend to take two per cent of the groceries market in the UK.