I’m gobsmacked, I’ve just qualified for a two month free trial of LOVEFiLM by virtue of buying a new DVD/Blu-ray player on Amazon.
Don’t get me wrong, I’m very grateful for the offer, but I already have Amazon Prime which gives me Amazon Video. Whilst I’m sure that there’s the odd DVD available on LOVEFiLM by Post that’s not available on Amazon Video, the thing that really surprised me is that LOVEFiLM is still going. The quaint idea of video rental by post is something that surely has no place in today’s world, especially as my new DVD/Blu-ray player is a smart WiFi device which, you’ve guessed it, supports Amazon Video anyway.
There are two reasons I won’t be taking up the free trial. Firstly I can’t be bothered when I can watch movies on demand anyway. Mainly however it’s because LOVEFiLM cost £7.99 per month for Prime members after the end of the trial and if I forget to cancel it by the 23rd of June then they’ll start billing me automatically.
I don’t like supposed “free” trials that automatically bill me if I forget to cancel. Neither do the government – In the recent Spring Budget 2017 they stated that a Green Paper will be “Developing proposals to protect consumers from facing unexpected payments when a subscription is renewed or when a free trial ends“.
Still I’m amazed, we’re well into the 21st Century and video rental remains a big enough business that Amazon continue to operate one. If you are interested in two months’ free LOVEFiLM by Post (and are disciplined enough to remember to cancel before you get billed), simply buy a qualifying DVD or Blu-Ray player from Amazon. Full terms of the offer are available on the Amazon website.