Tracking pages are now available to all new and existing Shippo customers, according to a recent announcement on their blog.
Shippo is a multi-carrier API and web app that helps retailers, marketplaces and platforms connect to a global network of carriers. Businesses use Shippo to get real-time rates, print labels, automate international paperwork, track packages and facilitate returns. Shippo provides the tools to help businesses succeed through shipping. And the new tracking pages functionality offers merchants more options and flexibility.
The period after an online purchase is an optimal time to engage with a customer, and to establish and increase brand loyalty. With Tracking Pages, retailers can customize tracking notifications, curating a style and look that connects with their buyers. Tracking Pages give buyers the information they need to be at the right place at the right time so they can receive their packages.
– Shippo
The tracking pages offer a simple implementation and entirely carrier-agnostic approach that will work no matter what service you’re using to deliver your packages. You can also modify visual elements of the pages including logo, display ads, and social plugins without writing code to reassure buyers. And the system helps you stay stay top-of-mind with your own customers and helps you engage customers during the post-purchase period, proven to be the most optimal time to get their attention, recommend other items, or prompt return visits.