This is a real coup for the OnBuy marketplace as it elevates them to the level of the two major UK marketplaces in the eyes of consumers and potential sellers on OnBuy – it gives a stamp of PayPal approval validating the work that they have done over the past few years to launch and grow their marketplace.
The PayPal offer is to “Reach new shoppers with OnBuy marketplace. Sign up now and receive 12 months free subscription. Offer expires December 31, 2018.”
Other promotions alongside OnBuy are Globe Packaging selling PayPal branded packaging (don’t buy from their website – it’s cheaper to buy from Globe Packaging on eBay) and Huboo multi-channel fulfilment.
OnBuy claim to have grown grown 1178% year on year now boasting over over 8 million items listed and saw 800% growth this summer alone. Checking Alexa rankings show that in the last quarter OnBuy’s traffic has skyrocketed which, at this time of year, should have translated into sales for their merchants.
8 Million items does still leave the OnBuy marketplace relatively small in comparison to eBay with over a billion listings and Amazon with around half a billion listings. It’s a nascent marketplace with significantly less traffic than the big two but, for many sellers, that shouldn’t put you off selling. There are millions of long tail listings on eBay that never get a sale and significantly more competition than on the OnBuy marketplace. If you’re looking to diversify and want to try a new growing marketplace then OnBuy is worth considering. If they can build on 2018 and continue to grow traffic through 2019 then by next Christmas there is the potential for them to deliver a bump in your marketplace sales that’s significant.