For the first time, eBay Motors are hitting the road in the US visiting four US cities across the country to share the expertise in merchandising vehicles on eBay. The program, aimed at dealerships, follows on the long defunct eBay Live brand with the events named eBay Motors Live.
eBay Motors Live will visit Miami on the 12th of March with future events planned for Southern California, Atlanta and Chicago (dates to be announced). Attendees will get practical tips from automotive specialists direct from eBay Motors in three workshops.
If you are a US motors dealership and are interested in attending an eBay Motors Live event, you can book on their dedicated microsite.
eBay Motors Live Workshops
1) Connect With The Modern Car Buyer And Increase Your Profit
This Session is all about buyer trends and the changing dynamic of today’s shopper. In this action-packed session, David Bean will teach you how to connect with the young, urban, tech smart, and highly informed car buyer to bring you into their world and uncover how they search for their next vehicle. This will set the stage for reaching your potential and accelerating your car sales.
2) Maximizing Your Leads: Converting Bidders Into Buyers
This session is about successful lead follow-up and optimizing all your digital leads. Don “Junior” Queen indicates with 6 steps how you will become even more successful with the digital customer of today. The fact is that car buyers only visit about 1 showroom prior to a purchase. Junior explains to you simply how to get the digital car buyer to visit your showroom.
3) Merchandising and Listing Best Practices
This session is all about taking the Maximizing Your Presence online and how to Merchandise your cars with the best of them. Tylor Williamson will walk us through not just how to attract the most amount of eyeballs, but how to merchandise your vehicle for the online sale. Today’s Car buyer is ready to purchase from states away. Let us show you what exactly what our Top Dealerships are doing to take the in-store purchase experience online. Delivering cars to happy people without ever meeting your buyer.
