OnBuy Boost is a new service, launched in time to give OnBuy sellers a chance to maximise on sales ahead of the seasonal traffic peak.
The best part of Boost appears to be that the fees you pay for OnBuy Boost are used to market your products on paid marketing channels (think Google Adwords). It’ not just added visibility on OnBuy but across the web as a whole that you’re getting.
To further benefit sellers, the Boost fee is only applicable when a sale is made directly through a sponsored listing with no additional costs for non-sponsored sales.
“Our Boost service will bring a wealth of benefits to our sellers. Boosted listings will be placed in prominent positions across OnBuy’s product and category pages and in search results, helping increase the visibility of listings so they sell and thus earn greater rank on OnBuy. What’s most exciting is that sellers keep the rank they’ve earned – even if they end Boost!
Boost enables sellers to achieve greater visibility beyond OnBuy as well. The entire Boost fee is used to market their products even harder – this is a significant benefit as listings will gain more visibility in paid marketing channels. For sellers looking to drive more sales and increase visibility (all at fixed costs), Boost is definitely worth using.”
– Cas Paton, founder and managing director, OnBuy
With Boost brings the ability for OnBuy to drive more customers onto the platform and drive more sales for sellers – initial data shows sales are up 37.6% since the launch earlier this month. An indication of OnBuy’s planned rapid expansion, the release of this additional service shows OnBuy’s move towards further growth that’ll solidify the marketplace’s position as a serious contender against the major names.
OnBuy Boost Features and Benefits
Increased Visibility On And Off OnBuy
This will drive more customers to your listings and create more sales for your business or brand. Listings can achieve site-wide placement in prominent positions and in category and search results, as well as additional external marketing opportunities.
You Only Pay For What Sells!
Our Boost service allows you to create more visibility – but you’ll only pay for what actually sells through the increased exposure. Your organic sales will only be charged our normal category fee.
You Control Boost
You can set your Boost rate from 0.1% to 10%, charged in addition to OnBuy’s normal selling fees when you make a sale through Boost, so you control how much you want to invest in additional visibility. Boost all your listings or a select few – it’s up to you.
You Can Improve Your Product Rank
Your listings will earn rank on OnBuy that will benefit from greater organic placement, and this rank is yours to keep – even if you end Boost. This means you can invest in your organic visibility while driving more sales from Boost.