If you missed our webinar from this Wednesday afternoon on The Essentials of Product Data — A Nontechnical Guide to Assess and Improve Your Feed, the replay is now available on demand here.
This was a great webinar and anyone with a product data feed and still trading through the Coronavirus crisis should take the time to review it. Top tip and spoiler alert for example, from Izabela Catiru, ChannelAdvisor Product Marketing Manager who presented the webinar, perhaps the most important attribute that your buyers are looking for at the moment is your expected delivery date and updating your delivery speeds in your product data feed might be more important currently than any other attribute.
Key in the webinar are the 5 Steps to audit your product feed, these are real practical non-technical steps that anyone can do to make an massive difference to your advertising results. You’ll also discover 4 key best practices to follow as you amend your feed.
It’s worth emphasising that this is not a technical webinar, it’s filled with practical easy to follow steps that will make a real difference to your business, especially during the disruption caused by the Coronavirus.
You can re-watch the webinar here.
