Tmall Global boosts support for new sellers entering China

No primary category set
Alibaba's Tmall Global takes European Brands into China

Alibaba’s online marketplace Tmall Global has announced a new suite of solutions to help new sellers entering China. The solutions were announced at the 2021 Tmall Global New Seller Virtual Summit, the first-ever virtual summit hosted by the platform with regional and category-specific content sessions.

“Brands, particularly small- and medium-sized players that have been hard-hit by the COVID-19 pandemic, are trying their best to enter new markets and find fresh channels for growth. In China, e-commerce platforms such as Tmall Global have become consumers’ preferred avenues for purchasing overseas products. Tmall Global is committed to providing a suite of solutions to help new overseas sellers capture these opportunities and assisting brands to bring quality products into China market,”
– Maggie Liu, General Manager, Tmall Global

Tmall Global

The registration for Tmall Global can be completed using the platform’s new self-service portal and getting started to open a storefront will take as little as 30 days. With its new Official Operating Service, merchants of all sizes, including those with zero Chinese ecommerce operational experience, can launch their brands smoothly on Tmall Global.

Overseas brands and retailers can benefit from tailored consultation, operations and content support as well as other value-added services through Tmall Global and its extensive partner network worldwide. Tmall Global will also roll out region-specific programs to further support new sellers entering China.

Currently, Tmall Global offers a range of operational solutions aimed at helping overseas merchants find the most suitable business model for reaching Chinese consumers. Those who want to test the sales potential of their products in China can start by utilizing Tmall Overseas Warehouses solution, or Tmall Overseas Fulfillment (TOF), set up for direct fulfilment to consumers. This model helps brands to maintain inventory flexibility and lower logistics and storage costs.

RELATED POSTS..

Online B2B spend on Sporting Products on the rise

Online B2B spend on Sporting Products on the rise

Alibaba.com Academy for Women Entrepreneurs

Alibaba.com Academy for Women Entrepreneurs

Why online B2B sourcing can be a catalyst for SME growth

Why online B2B sourcing can be a catalyst for SME growth

Alibaba.com: Strong growth in UK SME buyers

Alibaba.com: Strong growth in UK SME buyers

AliExpress livestream shopping launches in UK

AliExpress livestream shopping launches in UK

ChannelX Guide...

Featured in this article from the ChannelX Guide – companies that can help you grow and manage your business.

Latest

Take a look through a selection of the latest articles on ChannelX

Register for Newsletter

Receive 5 newsletters per week

Gain access to all research

Be notified of upcoming events and webinars