Online-only British department store, BritYard, is shining a spotlight on British-made goods and helping to connect independent makers to the shoppers looking for the finest, locally-made products. After only launching in April this year, the founders have launched the BritYard crowdfunding campaign to fuel the next stage of their vision to change the shopping habits of the nation.
BritYard is hoping to reshape the online shopping habits of millions of conscious consumers up and down the country. As the first online-only department store to exclusively partner with independent British brands, they are creating a diverse one-stop shop that reflects the very best of British craftsmanship, innovation and skills. Stocking the latest fashions, homewares, beauty, wines, spirits and more, the site will aim to reinvigorate the shopping experience through careful curation and combined media storytelling.
By fusing journalistic-grade written, audio and video content, to tell the stories of their brands and the people behind them, BritYard can recreate the key personal connections that spark brand loyalty. Not only is BritYard a uniquely British shopping experience, but it also showcases the expertise and craftsmanship of exquisite makers, strengthening the vital bonds between producers and their consumers.
Founded by husband and wife team Lara and Robert Chant, the site was launched in April 2020 and has quickly become home to over 80 premium British brands. BritYard is now inviting early bird investors to help fuel the next phase of growth, which will help them expand their market penetration, grow their list of partners and become a highly visible presence on the virtual high-street.
They have already secured £150k of their £220k target and if you fancy a punt, investing can start from as little as a tenner. You’ll find a wealth of information on the BritYard crowdfunding Seedrs listing and their promo video below:
