The US seller who grew a successful eBay business after a car accident

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Rosie Villa, is a US based eBay seller who built her successful business following a car accident that left her needing to find a new way to make ends meet. An eBay advert pushed her towards creating an eBay business which she now operates in a 1800-square-foot warehouse.

Following a car accident that left her with whiplash as well as knee and lower back injuries, Rosie started her eBay store Rosiev2007 which specializes in the resale of UGG – yes the popular wool-lined sheepskin boots. In addition to UGG apparel, which she sources from her local outlet store, Rosie also resells home goods and women’s, men’s and children’s fashion from local thrift shops.

Rosie and her daughter would often visit their local thrift stores and outlets together in search of new inventory, mother and daughter working side-by-side to sort and ship products. 

It created a very special bond between us, The most beautiful thing about selling on eBay while raising a daughter as a single mom is that not only am I making income, but my daughter gets to join the process as well. Hopefully, she will one day start her own business and be a leader in her own right.

– Rosie Villa,

As the first female entrepreneur in her family, Rosie is passionate about mentoring other young women in her family and introducing them to the world of business. Her goddaughter and her niece currently help support Ugg Queen’s daily operations. After school, they categorize inventory at the warehouse, take item photos and draft new listings for Rosie to review and post. 

I feel that as a single mom and a female entrepreneur, I can impact a lot of women,” Rosie said. “I want to help them believe in themselves so that they, too, can make that leap into building their businesses. I won’t deny that there are times when I am frustrated or overwhelmed and end up in tears, but learning to stay consistent, praise yourself and give yourself grace is so important for moving forward on the path to success. 

– Rosie Villa,

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