OnBuy ramp up cashback marketing

It’s coming up to a month since OnBuy launched the first marketplace cashback scheme giving up to 7.5% cashback to consumers on every purchase they make. Naturally they’re still heavily promoting cashback and today is no different, as they highlight savings to be made on tech purchases.

From professional cameras, 4K TVs, gaming PCs and smart tablets, customers at OnBuy could expect to see potential savings of over £100 on some of the latest tech. We’ve rounded up some of the biggest savings available right now

– OnBuy

What really matters of course, is has it had an impact on your sales. If you sell on OnBuy, have you seen any change in buying behaviour resulting in more transactions on the marketplace?

Admittedly, this is a very difficult question to answer, not only is it August with many consumers on holiday, the inevitable British weather not acting in the manner it’s supposed to, and an unfavourable economic environment where spending patterns are anything other than ordinary. It’s likely some are selling sales across all channels subdued (it’s certainly the case with fashion on the high street!), while others are seeing more buoyant outlooks.

However, if you sell on OnBuy and have seen an uptick in sales that isn’t mirrored on other channels we’d love to hear from you. The real impact is likely to come in Q4 when Christmas spending gets underway as the more consumers spend and the more cashback they accrue, the more they’ll be hooked into buying on OnBuy.

We’re on a mission to transform online shopping, and our new cashback offering is an absolute game-changer – promising to give back up to £10 million in cashback and rewards to our customers. It will make a huge difference to our customers, particularly those that return time and time again, as it now really pays to shop at OnBuy.

We are unwavering in our commitment to offering the best possible service to our customers, and they can spend, earn, save or withdraw their cashback however they see fit, with no catches and certainly no additional cost.

Now more than ever, every penny counts, and our customers work hard for their money. By making a small change to how they shop, OnBuy customers will be able to make a big difference to their pockets. With our cashback marketplace, loyal shoppers get to enjoy the rewards in the industry, knowing they won’t get a better deal on any other online marketplace.

– Cas Paton, CEO, OnBuy