This week, mobile payments provider iZettle will be opening their doors as a pop-up shop in London’s West End. By giving 6 firms the opportunity to trade just off Bond Street, on South Molton Street they will help them sell along all the familiar High Street names but also showcase iZettle’s own payment system.
iZettle is a system that allows SMEs take card payments via a smartphone or tablet. I’ve personally never used iZettle but I do hear good things from Tamebay readers.
It’s called the 12 Hour Store (find the website here) because each SME will have 12 hours of open time to draw in the customers. Some of the businesses that will be showcased include Boskke, Blue Bird Coffee Co., Braw Scotland and Fox & Belle.
They have produced a video:
