eBay Enterprise and Innotrac merge to form Radial

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eBay Enterprise and Innotrac have merged to become Radial and now claim to be the largest omnichannel commerce technology and operations provider in the world.

There is no indication on the terms of the deal. eBay Enterprise has been independently run and owned by investors after being sold by eBay Inc. prior the the eBay and PayPal split.

Stefan Weitz, Chief Product and Strategy Officer at Radial says: “Retailers are seeing a tremendous strain on their businesses because execution of omnichannel is insanely hard. Radial is all about building the tools retailers need to compete – and win – in the increasingly complex and competitive ecommerce space. Only Radial has industry-leading tech and expansive operational expertise that offers retailers the most efficient – and profitable – path to get products in consumers’ hands.”

It’s not clear how this will impact sellers who are already using one or other of the existing services. So if you are, and have an experience to share, then please do get in touch.


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