Guaranteed Delivery will be rolled on eBay in the US this summer with the aim of providing faster and more precise delivery dates for shoppers.
At launch, eBay will guarantee delivery in 3 days or less on 20 million eligible items, millions of which will offer free shipping.
“While the majority of items on eBay already ship within 3 days or less, as well as for free, Guaranteed Delivery will give shoppers even faster delivery options and the confidence that their items will arrive on time.”
– Hal Lawton, Senior Vice President of North America at eBay.
eBay Guaranteed Delivery
There are three fundamental principles which will underpin the eBay Guaranteed Delivery:
Guaranteed Delivery Dates
Items arrive by the promised delivery date, guaranteed
More Search Options
Buyers to get the ability to filter, sort and search items by a guaranteed delivery date
If an item doesn’t arrive by the delivery date, eBay will make it right. The buyer can request to have their cost of shipping refunded. If the shipping was free, then the buyer will receive a coupon to be used towards their next eBay purchase. Alternatively, the buyer can also choose to return the item at no cost.
Why eBay REALLY need this to work
Without a doubt eBay are losing sales to Amazon. I have an Amazon Prime account so if I need something in a hurry I know I can order it and it’ll arrive tomorrow. Every time I (or millions of other customers) use Amazon Prime it’s a sale lost to eBay.
My big problem with eBay isn’t that sellers can’t deliver to me tomorrow, I know hundreds of fantastic sellers that can. My problem is that eBay doesn’t provide the facility for me to search for items that sellers can deliver tomorrow.
eBay allow me to search for “Free P&P” or “Click & Collect” as delivery options, but they don’t enable me to search for “Fast (not very fast in my opinion) & Free”. In search results, I have to click into each and every individual listing to find a seller who offers a next day courier service. Frankly clicking 20 listings and then checking the additional shipping options to discover if they offer a next day courier service is too much like hard work. Amazon here I come!
My big hope for this project is that eBay up the ante even more. In the US, due to the size of the country, two-day delivery is pretty much equivalent to next day delivery in the UK. If eBay Guaranteed Delivery is to be within three days they’re already setting the bar lower than Amazon. Why not go the whole hog, use seller’s cut off times, and give buyers a search option for items which will arrive within two days?
I would love this to roll out in the UK and for it to enable buyers to search for items offering next day delivery. There’s no reason that if I order early in the morning that a seller can’t dispatch the same day and deliver to me tomorrow. I know not all sellers are set up for this and also that many believe their customer don’t want or need a next day service, but for those who can offer it, eBay are doing a disservice to buyers by not letting me search for products from these sellers.
eBay Guaranteed Delivery Benefits
eBay give three reasons why their eBay Guaranteed Delivery will benefit sellers:
- More Sales: Sellers will find new buyers by making items searchable by delivery date
- More Control: Sellers set their own regional rates, working days and handling time cut-offs
- Happier Customers: Guaranteed Delivery is the second most important criterion for online shoppers (right after free shipping)
If you could have your listings searchable by buyers who want an item delivered tomorrow, could you offer the service? Or do you already offer the service and just wish eBay would guide more buyers to your listings?