iZettle is launching an ecommerce platform

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Payments service iZettle has launched a new ecommerce platform that will allow merchants to sell in-store, online and on-the-go, all from one place.

iZettle E-commerce lets small business owners set up and customise a brand new webshop or start selling across multiple channels online, including social media, blogs and existing websites. Bridging the gap between offline and online, iZettle boasts that the integrated ecommerce platform keeps track of all sales and inventory in one place.

This launch is part of iZettle’s strategy to extend its commerce platform by offering a wider range of affordable tools to small businesses. Ecommerce is becoming an increasingly important part of total retail sales in iZettle’s key markets, where the UK dominates in Europe with total sales value through ecommerce is estimated to have totalled €77 billion in 2017.

This is iZettle’s biggest product launch since 2011 and it is a huge moment for us. Today’s consumers expect businesses to be present both offline and online, and half of iZettle’s users currently don’t have an online shop and the other half struggle with different complex online systems. iZettle E-commerce solves these problems, helping small businesses find new customers and sell more – all from one place.
– Jacob de Geer, CEO and Co-founder at iZettle

According to the announcement the new iZettle ecommerce platform will all merchants to:

Start selling online fast – set up a customised webshop with a look and feel that’s just right for their business, add a buy button to an existing site or start selling via social media in a matter of minutes.

Sell anywhere, 24 hours a day – sell whenever and wherever across multiple channels online. The store will be open 24/7, leading to more sales opportunities and growth.

Get a full overview of in-store and online sales in one place – whether selling online, via social media, in-store or all three, everything will be managed through iZettle. Inventory gets automatically updated after every sale and they get actionable data to maximise sales and offer a better customer experience.

Accept online payments securely and get paid – iZettle processes all major credit cards and online payments, and supports PayPal transactions.



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