Flipkart acquires Walmart India to launch wholesale marketplace

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Flipkart have announced the launch of Flipkart wholesale, a new marketplace that will help transform the Kirana retail ecosystem in India. Flipkart have also acquired Walmart India as part of their new marketplace launch in hopes that it will enable leverage of the strong wholesale capabilities of the company and enable growth and prosperity for kiranas and MSMEs.

Flipkart have said that they will be focusing on providing small businesses with support and technology to help them grow and give them access to an extensive selection of products, schemes and incentives, supplemented with data-driven recommendations for stock selection, delivered through a fast and reliable network to drive greater efficiencies and better margins. They will also have access to easy credit options and opportunities for new income generation through various Flipkart initiatives, creating new ways to catalyse growth.

Flipkart Wholesale will combine their own homegrown technological capabilities and understanding of the Indian industry with Walmarts merchandising experience to create a developing ecosystem of partnerships that can unlock the true potential of Indian commerce. Top Indian brands, local manufacturers and sellers have partnered with Flipkart Wholesale to ensure the availability of an exhaustive range of products and merchandise for kiranas and MSMEs.

“As the e-commerce pioneer in India, the Flipkart Group has transformed the shopping experience for millions of Indian consumers. With the launch of Flipkart Wholesale, we will now extend our capabilities across technology, logistics and finance to small businesses across the country. The acquisition of Walmart India adds a strong talent pool with deep expertise in the wholesale business that will strengthen our position to address the needs of kiranas and MSMEs uniquely. With this development, the Flipkart Group will further build upon the synergies across its businesses to drive greater value and choice for end-consumers and businesses alike.”
– Kalyan Krishnamurthy, Chief Executive Officer, Flipkart Group

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