ABB India will be launching a new marketplace portal called eMart which will offer more than 6,000 products from its Electrification Business for home and industrial buyers.
The unique B2B & B2C platform aims to provide an equally fair and favorable experience to both ABB distributors and customers, further boosting the agenda of the country’s Digital India program.
ABB eMart also allows partners to set their own competitive pricing for the products they sell on the platform, while simultaneously providing customers with a choice of the best deals to suit their specific needs. The marketplace boasts great user experience through detailed specifications, interactive product images and seller reviews. ABB has partnered with authorized distributors in the country and provides a trustworthy service that enables sellers to expand their reach by offering products and solutions on eMart for home as well as industrial customers.
ABB hope to expand their reach into untapped markets while strengthing its presence in the existing sector and claim that their marketplace provides one-stop access to immediate product requirements to meet the demands of our new normal.
“At ABB, we are committed to creating avenues that fast track the digital transformation journey for our customers and partners. The eMart is another achievement in the same direction, aiming to to create a reliable yet distinct customer experience with digital solutions. It aims to build a digital ecosystem and infrastructure between the manufacturer, the partners, and the customers and provide impetus to the business climate and the Digital India program,“
“This platform will be another stream for business enhancement for our partner and distributors and provide the next level of customer experience,”
– CP Vyas, President, Electrification business, ABB India
