In our UK Marketplaces Rankings Tracker Year 2 published earlier today, we revealed that OnBuy have grown visits to their marketplace by an incredible 501% (according to SimilarWeb) in the past 12 months. In this OnBuy Special Report we can also reveal that the marketplace had an all-time record-breaking week with nearly 1.5 million users browsing the site, resulting in nearly £2.75 million in sales between the 1st and 8th of November 2020.
As the UK entered the second nationwide lockdown, OnBuy saw a dramatic rise in users as shoppers scrambled to prepare for a month at home with no physical access to non-essential retail. Compared to the same period last year, OnBuy tell us that their internal data reveals that users on the site increased by over 600% and sales revenue increased by an outstanding 837%.
“1st-8th of November was a major record-breaking week for OnBuy and we aren’t seeing any signs of this incredible growth slowing.
Given that stores will still be shut over this year’s Black Friday and Cyber Monday weekend, I am expecting that this year will be immense for online retailers and that a lot of small businesses will now be scrambling to get their products online before this all-important weekend.”
– Cas Paton, founder and CEO, OnBuy
OnBuy Special Report – Selling on OnBuy
Sellers are starting to notice OnBuy are going places – Not only did they see a huge uplift in sales in the first week of November, but they also onboarded a record number of 500 retailers in the past month, resulting in a 10% increase to our seller base. If you’re not already selling on OnBuy then now is the time to jump onboard, iron out any teething problems you may encounter and establish yourself ahead of their upcoming TV ads and launch into 42 countries next month as part of their plan to become a truly global marketplace, operating in over 140 countries by 2023.
“Over the past 14 years of editing Tamebay, I have seen many hopeful start up marketplaces – where they have inevitably faltered hasn’t been enthusiasm from sellers but a simple lack of buyers. OnBuy are the only one to buck that trend and move from a hopeful start up to an established and credible marketplace.
12 months ago with a touch under 700,000 monthly visits you might have been excused for a lack of interest. A year later and according to SimilarWeb they boast an amazing 3.512M monthly vists – yes they’ve added almost 3 million monthly visits in 12 months and that’s a 501% increase in traffic in just one year!
No other marketplace has seen this level of growth and OnBuy are poised to go international which should see their growth explode even higher. If you’ve dismissed them thus far, it really is time to seriously consider them again.”
– Tamebay UK Marketplaces Rankings Tracker Report
OnBuy Manchester expansion plans
Having been based in Poole on the South Coast, OnBuy are now in talks to secure office space in Manchester, the tech capital of the UK. This is part of a £10m investment into their expansion and will create at least 100 jobs in the area over the next two years.
“I was raised and educated in Trafford before joining the Royal Navy, later launching several businesses in the South of England. With OnBuy in the process of a worldwide scale-up, we’re poised for another year of immense growth in 2021.
I see Manchester as the UK’s second city in terms of size, but the number one city in terms of opportunity. That’s why I have dedicated £10m to open OnBuy offices in Manchester and grow our team here over the next two years. We’ll be looking for talented website developers, database administrators, marketing roles and many more skilled people to join us as we take OnBuy to the global stage.
We’re only a week off launching our first national TV campaign with ITV and we’re breaking sales records week on week. It’s clear that OnBuy is making monumental strides and I’m looking forward to bringing more Mancunians along on the journey with us.”
– Cas Paton, founder and CEO of OnBuy
The OnBuy Manchester office is set to open in March 2021 with job roles being advertised in the spring.