According to reports, Facebook Shop has been launched in the UK and Canada. People living in the UK and Canada can now use the Shop feature on desktop or mobile.
Originally launched last year, Facebook Shop aim to make it easy for businesses to set up a single online store for customers to access on both Facebook and Instagram. Creating a Facebook Shop is free and simple. Businesses can choose the products they want to feature from their catalogue and then customise the look and feel of their shop with a cover image and accent colors that showcase their brand. This means any seller, no matter their size or budget, can bring their business online and connect with customers wherever and whenever it’s convenient for them.
Facebook Shops features
Facebook Shops have different features depending on your location including:
Add as many products as you want
You don’t need to upload a product catalogue anywhere else first, and there’s no limit on how many products you can add.
Customise your product inventory
You can organise your products into different collections so that your customers can browse your shop by category.
Communicate with customers
Your customers can message the shop on your page with questions.
You can see views, clicks and purchases for each of your products.
Facebook are providing another way for businesses to sell online during the pandemic. The expansion of Facebook Shop also helps them compete with other online marketplaces. Facebook is a hugely popular social media platform that many consumers are already spending hours of their days on and the Shop feature will make it easier to shop on Facebook with businesses.