Defining Web3 & The Metaverse with Donna Chen

Category: Brands

Donna Chen is Marketing Director at Virtua and today defines what Web3 and the Metaverse means, and how brands and retailers can engage with the new technologies.

Donna will be speaking at ChannelX World on the 11th October 2023 in London. Tickets available at

Web3 technologies enable advanced (& secure) experiences, all vital for future focussed commerce success. The metaverse is still in its infancy, some who believe its a fad, others who are fully integrating it as a sales channel. Where do you sit? Brands who can create seamless virtual experiences that allow customers to shop in niche verticals such as gaming, are seeing success. Where to start? How can you research? When will I see ROI? We all still have many questions, come find the answers at ChannelX World.

In this video you will find:

  • 00:00 Introducing Donna Chen
  • 01:27 What is Web3 vs Web2?
  • 02:57 What is the Metaverse?
  • 06:56 What will you learn from Donna @ ChannelX World?
  • 08:15 The retailers and suppliers Donna wants to meet at ChannelX World


ChannelX World will be back in 2024

ChannelX World will be back in 2024 (hopefully without a fire alarm!)

Last call: Get your ChannelX World Ticket now!

Last call: Get your ChannelX World Tickets now!

ChannnelX World Conference App

ChannelX World Conference App

Meet OnBuy at ChannelX World

Meet OnBuy at ChannelX World

Plan your day at ChannelX World

Plan your day at ChannelX World – 11th October

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