Christmas wouldn’t be Christmas without marketplace ads, and today Debenhams, the beloved British retail institution with a community of over 3000 brands, have announced the launch of their highly anticipated Christmas campaign ‘Wonderland is Waiting’.
With this new campaign, Debenhams is set to reaffirm its status as the definitive destination for discerning shoppers, seeking the finest selection of beauty, fashion and homeware brands, all under one iconic roof.
To celebrate the most wonderful time of the year, ‘Wonderland is Waiting’ is a place of enchanting possibilities that transform in front of your eyes. At every twist and turn, there is an unmissable festive scene featuring an array of favourite brands, and some of the UK’s favourite celebrity faces. Launching today (November 3rd) the visual spectacle aims to immerse shoppers of all ages, in the magic of the holiday season.
The six different futuristic festive settings of ‘Wonderland is Waiting’ will send customers on a whimsical journey through each film.
- Viewers will step into the beautiful candlelit “Golden Room” with Debenhams ambassador, Lisa Snowdon as she applies her Clarins Lip Comfort Oil – surrounded by a shimmering warmth and elegance merge to create a sense of enchantment.
- Explore the magical “Winter Forest,” with TV personality, podcaster and Debenhams ambassador, Sophie Habboo as she spritzes her YSL Libre Eau de Parfum – offering an ethereal glimpse into her fantasy forest landscape.
- Join Debenhams ambassador, Zandra Rhodes spraying her Coty fragrance in the retro and vibrant “Flower Power” world, where nostalgia, colour and style collide and blossom.
- Debenhams celebrity partners and popular Youtubers, Sophia and Cinzia featuring MAC where they invite you to experience the icy charm of the “Glacier” wonderland filled with shimmering silver beauty.
- Be captivated by Debenhams celebrity partner, Alison Hammond as she takes you into the “Starry Night” – standing atop a spectacular moon, applying Estee Lauder lipstick as she welcomes you to revel in the celestial skies.
- Lastly, soar up into the clouds with TikTok viral dance sensations, Brookie and Jessie, embracing their role as “Christmas Angels” featuring Made By Mitchell, as they bring the joy and spirit of the season to life with their iconic dance moves.
Debenhams has long been recognised as the trusted go-to retailer, that captures the hearts and imaginations of shoppers of all ages. With our Wonderland is Waiting campaign, we aim to rekindle that emotional connection and invite customers to join us in celebrating the magical nature of the holiday season. The unique personalities of our celebrity ambassadors and partners are really brought to life in each of the films, as well as showcasing our unrivalled online shopping experience and extensive range of brands on offer.– Daniel Finley, Chief Executive Officer, Debenhams
The Debenhams ‘Wonderland is Waiting’ campaign will launch from November 3rd across social, VoD and OOH, and you can shop at Debenhams.com and browse inspirational gift ideas on their Instagram channel.