Global D2C strategy with Global-e’s Max O’Brien

Category: Brands

At The Delivery Conference this week, we say down with Max O’Brien, Sales Director at Global-e, to discuss D2C strategy and how brands can go global.

It might sound simple, but how does a brand go D2C while still supporting their retail channels, how do you launch D2C in a new country and what do you need in terms of headcount to support the endeavour? And what are the logistical and regulatory challenges you’ll need to navigate as a part of your global D2C strategy?

In this video you will find:

  • 00:00 Introducing Global-e with Max O’Brien
  • 01:06 Key D2C trends to expect in 2024
  • 02:20 How does a brand move to D2C while supporting retail channels?
  • 04:00 Strategies for D2C in a globalised world
  • 05:08 How do you launch D2C into a new country?
  • 06:01 Retailing from a UK site vs a dedicated country site
  • 07:14 Handling regulatory compliance challenges in a D2C world
  • 08:38 What should a D2C Brand look for in a global expansion partner?
  • 09:54 D2C country expansion strategies
  • 10:52 What can a D2C Brand expect when working with Global-e?
  • 12:04 Headcount requirements for a global D2C retail business

Links:

Global-e website

Max O’Brien on LinkedIn

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