With Paris 2024 well underway, today we can publish the impact on TikTok traffic in the week running up to the 2nd of August. Paris 2024, more than any Olympics before, is the TikTok Olympics and it appears viewers can’t get enough of OlympicTok.
TikTok Paris 2024 traffic
- #Olympics has racked up over 974.4K posts
- #Paris2024 has racked up over 314.1K posts
- #TeamGB has racked up 14.1K posts
- #Olympics has seen 800m likes since the opening ceremony
- #Paris2024 has seen 591m likes since the opening ceremony
- #TeamGB has seen 8.3m likes since the opening ceremony
Team GB update
- #TeamGB has racked up 14.1K posts
- #TeamGB has seen 8.3m likes since the opening ceremony
- Tom Daley, TeamGB Diver, has gone viral showing off his latest knit just a week into the Games
- Lina Nielsen, TeamGB Athlete, has jumping on the ChocoloateMuffinTok trend racking up millions of views
- TeamGB are also getting in on the action with their video of Tom Pidcock going viral
Top 5 Most Viral Athlete Content
- Ilona Maher, TeamUSA Rugby 7’s, swapping pins with Simone Biles
- Lina Nielsen, TeamGB Athlete, jumping on the ChocoloateMuffinTok trend
- Sarah Sjostrom, Swedish Swimmer, also went viral for finding the famous muffins
- Tom Daley, TeamGB Diver, showed off his latest knit just a week into the Games
- Michaela Blyde, New Zealand Rugby 7’s, waking up as an Olympic champion
What’s trending on OlympicTok?
- Femininomenon: Female viewers are inspired by female Olympians, with athletes showing how they can be feminine AND competitive
- Love for Volunteers: The Olympians aren’t the only show in town, with the volunteers receiving lots of love for all their work and Olympic fits.
- Celebrations: The medals are starting to pile up and so are the celebrations, with winners taking to TikTok to flex their medals, medal box and transition to party mode.
Top Total Global Olympic hashtags
- #Olympics – 974.4K posts
- #Paris2024 – 314.1K posts
- #teamusa – 116.2K posts
- #olympics2024 – 65K posts
- #parisolympics2024 – 56.8K posts
- #parisolympics – 48.8K posts
- #olympicgames – 43.6K posts
- #teamGB – 14.1k posts
- #olympicvillage – 4k posts
