I ran into Laurence from Pentagon Interactive a few weeks back at the Internet Retailing Expo in Birmingham and was amazed at the update he gave me on the company. They’ve now got over 60 employees and a client list that reads like a who’s who of high street retailing.
Their latest client to go live on eBay is who follow BMW Direct as the second automotive manufacturer to entrust Pentagon with the management of its brand on the eBay in the UK.
When we decided to sell on eBay we were conscious that the skill sets required to make it successful would have meant building a team within our business. Pentagon offered a much faster route to market, an attractive commercial model and, most importantly, an understanding of our brand and how to protect it in such a dynamic, consumer driven environment.
– Omobola Dada, Aftersales Product Manager at Nissan Motor GB
The Nissan eBay shop is powered by eSellerPro who along with Pentagon Interactive are fast building a reputation for launching high profile brands onto eBay. Pentagon and eSellerPro are fast becoming the partnership of choice for brands who want to outsource their eBay businesses to an experienced and reputable team.
eBay Motors is of course one of the fastest growing sectors and is the most popular sites for online car sales in the UK, largely due to motor enthusiasts and those renovating cars, searching for deals or spare parts. Look to eBay to continue to work to expand sales in this area with innovations such as the “My Vehicles” feature and the use of Parts Compatibility Listings to drive sales.
If you’re a motor manufacturer and thinking it’s time you got a slice of the action on eBay than you could do worse than give Laurence Guy, Pentagon Interactive’s CEO, a call. Even if you don’t end up working with Laurence, his wealth of expertise makes it well worth a conversation and Pentagon are well placed to help you successfully launch a major brand on eBay.
