The old currant bun has today been the first of the mainstream press to realise Royal Mail are about to put a hidden price hike in place with the introduction of a fuel surcharge for contract customers. While they publish it as an “exclusive”, they probably don’t read Tamebay and aren’t aware that retailers are only too aware of the cost changes coming in just two weeks time.
Most of the media fell for the fantastic marketing headline from the Royal Mail, that the price of a 1st and 2nd class stamp aren’t rising in their price changes coming into place on the 2nd April. There was also very little coverage that the cost of posting a parcel will rise significantly, not only for businesses but also for consumers who are unable to access bulk discount prices only available if you post more than 1000 parcels a year.
As a side note I was in my local Post Office yesterday and, whilst they’ve “received a leaflet”, they’re as yet in the dark as to how the pricing will work, how they’ll measure the difference between a small and medium parcel, whether a 16x16x16 cm cube has to be “cube” shaped or just fit within a cube, and even exactly what the price structures will be.
The 2nd of April will be interesting to say the least, although probably interesting in the wrong way for many retailers who may be as unprepared as the Post Office currently appear to be and could have an unpleasant surprise when they find out the costs for sending their daily set of parcels.