Search engine optimisation (SEO) for marketplace sellers on eBay and Amazon is a definite topic for discussion right now and it’s interesting how much speculation I hear on the topic.
So it’s good to get some expert insight into what might matter and what doesn’t when it comes to marketplace SEO. In this case it comes in the shape of an ebook download from Channel Advisor.
Some of the topics the ebook looks at are the areas of your listings you should optimise, what content to add to your listings and how catalog listings impact SEO.
