We’re so used to having 12 free gallery images on eBay UK that it never occurred to me it wasn’t the same across all eBay sites. eBay France and eBay Italy have just joined the 21st century and announced free photos for all sellers.
eBay say that listings with multiple images give greater confidence to buyers and can increase your conversion rates.
Many sellers still add images to the listing description rather than upload them as eBay gallery images. Today the arguments for doing so (bar that you have more than 12 images to display) are weaker than ever before. eBay allow large images with zoom, they display images in search results and the eBay gallery images are the default view on mobile whereas you have to click through to see the description. If that wasn’t enough, eBay also optimise your images to display them on desktop, mobile or tablet with the fastest download speeds possible – your lovely 2400 pixel wide images embedded in your description will take longer to download, especially on a slow mobile connection.
If you still host images in your eBay descriptions, seriously consider adding them as gallery images instead. And, if you list on eBay France or Italy, start uploading additional images for free.