Being very quick off the mark, just a day after general availability of TikTok Shop in the US was announced, Highlands have announced the expansion of their TikTok Partnership into the US market. Building upon the success of its existing partnership in the UK, this expansion will enable Highlands to empower brands in the US and those seeking to sell into the US market.
The TikTok Partnership has been instrumental in driving growth and success for Highlands’ clients in the UK market, and now Highlands is excited to bring these exceptional opportunities to its clients in the US. By leveraging the unique capabilities of TikTok’s Shop platform, Highlands can assist brands in maximizing their reach, visibility, and sales potential.
TikTok is a global phenomenon, with a vast user base (including 150 million Americans) and immense potential for businesses to connect with their target audience. As Highlands expands its partnership into the US, it aims to tap into the enormous market potential and provide unparalleled support to its clients.
Our partnership with TikTok has been a game-changer for our clients in the UK, and we are thrilled to bring this collaboration to the US market. We believe that this expansion will unlock incredible opportunities for our clients, allowing them to thrive and succeed on TikTok’s Shop platform, which is a hotbed of innovation and consumer engagement.– Stu Conroy, Director, Innovation + E-commerce, Highlands
Brands can expect end-to-end support on TikTok Shop, including Virtual and In-person Readiness Packages, a one-time Marketplace Set-up solution, and ongoing Content Management, Marketing Services, and Creative Strategy service packages.